Push Button for Drama

This is what experiential marketing is all about!

To launch the high quality TV channel TNT in Belgium we placed a big red push button on an average Flemish square of an average Flemish town. A sign with the text “Push to add drama” invited people to use the button. And then we waited…

2 thoughts on “Push Button for Drama

  1. Isn’t that the same “red button” Hillary Clinton used in commercials for her presidential run against Donald Trump?

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